What Are Tracking Technologies?

When you visit our website, small text files get stored on your device. These files — commonly called cookies — help us remember your preferences and understand how people interact with our platform. It's not just cookies though. We also use similar technologies like web beacons and session storage to improve your experience.

Think of it this way: when you return to our site and it remembers your language preference or keeps you logged into your dashboard, that's tracking technology at work. Without these tools, you'd need to re-enter information every single time you visited.

Types of Tracking We Use

Not all tracking serves the same purpose. Here's a breakdown of what we actually deploy on energyluminous.com and why each category matters for our payment automation services.

How Tracking Enhances Your Experience

Let me give you some concrete examples from our payment processing platform. When a client in Vietnam logs into their dashboard, functional cookies remember they prefer viewing transaction amounts in Vietnamese Dong rather than US Dollars. That's one less setting to adjust every session.

Analytical tracking revealed that many users weren't finding our automated reconciliation feature — it was buried three clicks deep. We moved it to the main dashboard based on that data. Similarly, we noticed businesses spending significant time on our API documentation page, which prompted us to add more code examples and clearer integration guides.

Marketing cookies help us avoid showing irrelevant content. If you've already signed up for our service, you won't keep seeing ads about trying our platform. Instead, we can focus on providing useful updates about new features or system improvements.

Data Retention Periods

Different tracking technologies stay active for different lengths of time. Here's what we actually store and for how long:

Third-Party Tracking Services

We work with select third-party services that place their own cookies on your device. These services help us analyze traffic patterns and measure marketing effectiveness. Each service has its own privacy policy governing how they handle data.

Currently, we use analytics providers to understand site performance and advertising platforms to measure campaign reach. These services operate independently and may use collected data for their own purposes as outlined in their respective privacy policies.

You can opt out of specific third-party tracking through industry tools like the Digital Advertising Alliance's opt-out page or the Network Advertising Initiative's consumer opt-out tool. Keep in mind these opt-outs are cookie-based, so clearing your browser cookies will reset your preferences.

Updates to This Policy

We update this policy when we change how we use tracking technologies or when regulations require modifications. The "Last Updated" date at the top reflects the most recent revision.

Significant changes get announced through our platform dashboard for active clients. For visitors who haven't signed up yet, checking this page periodically ensures you have current information about our tracking practices.

Your Data Rights

Beyond managing cookies through your browser, you have broader rights regarding your personal information. You can request details about what data we've collected, ask us to delete certain information, or withdraw consent for specific types of processing.

For Vietnam-based businesses, local data protection regulations provide additional rights. We comply with applicable Vietnamese data privacy laws and respect your choices about information collection and usage.

Exercising these rights might affect your ability to use certain platform features. For example, requesting deletion of all stored data would require creating a new account from scratch if you wanted to use our services again later.